The number of pints purchased during this year’s World Cup is expected to fall by 30% compared to 2018, according to VoucherCodes’ World Cup 2022 Spending report. The total number of pints sold is expected to reach 65.3 million over the course of this year’s tournament – down 26.7 million compared to 2018.
To help ease the burden on fans – many of whom will watch England take on Iran at 1pm on Monday, November 21, while at work – VoucherCodes On Tap ale-mergency beer delivery unit will hand out free Wolfpack pints.
Ex-England legend, Ray Parlour, who has teamed up with VoucherCodes for its On Tap service, said: “Fans love to get behind the Three Lions and enjoy a drink or two while watching the game. But rising costs are taking their toll, and this tournament is going to feel different to the rest, not least with our first game kicking off on a Monday lunchtime whilst many people are at work.
“So I think it’s a great idea that fans can now request for the VoucherCodes On Tap service to stop by their office with free pints – let’s beer it for the Three Lions!” Anita Naik, savings expert at VoucherCodes.co.uk,said: “After a difficult year for consumers, it’s clear from our report that the ongoing cost-of-living crisis is going to have a huge impact on how football fans celebrate the 2022 World Cup.
“The average cost of a pint in the UK has risen 4% (15p) in the last year alone, so it makes sense that consumers are cutting back on the number of pints they’ll be buying throughout the tournament. That’s why we came up with the idea to take our very special pub on the road. VoucherCodes On Tap will visit a selection of London-based workplaces during England’s first group stage game on November 21 to deliver free drinks, so fans can still enjoy a pint during the match without worrying about the cost.”
Those interested in getting their hands on free pints for themselves and their colleagues should email their details and name of their place of work to vouchercodesontap@ready10.media. Entries close Thursday November 17. Open to London workplaces only and anyone redeeming an alcoholic drink must provide proof they are 18+.
