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The Guardian - UK
The Guardian - UK
World
Angelique Chrisafis in Paris

France cracks down on junk mail with trial opt-in system

Junk mail.
There is growing anger in France at the waste and environmental impact of junk mail. Photograph: David Levene/The Guardian

France is cracking down on the tonnes of unsolicited junk mail and advertising brochures put through letterboxes each year, warning of unnecessary waste and damage to the environment.

For more than a decade, households in France that do not want to receive piles of unaddressed advertising leaflets have been able to put a sticker on their letterbox saying “no to advertising”. But the government acknowledged this approach had failed and has changed tack.

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