Fox said it has completed its upfront, managing increases in dollar volume for its linear and digital properties in what was expected to be a difficult market for legacy networks.
“Our focused portfolio of market-leading properties in sports, news, entertainment and streaming delivered year-over-year growth in both linear and digital advertising commitments as well as growth in overall portfolio pricing in this year’s upfront,” Fox president, advertising sales, marketing and brand partnerships Jeff Collins said in a statement.
