
Quick Summary
LVMH will sponsor the Formula 1 racing series for ten years.
Starting with the 2025 season, expect to see brands like TAG Heuer, Louis Vuitton and Moët Hennessy around the circuit.
If you've ever watched a Formula 1 race, you'll know that branding and sponsorship is a massive part of it. From curbs being painted red and white to match the colours of then-sponsor, Marlboro, to the slew of Rolex hoardings which engulf every track in the modern day, these are strong revenue streams.