
Joe Tung, CEO and co-founder of developer Theorycraft Games, started out his career in games as the lead producer on Halo 3 before moving on to be executive producer on Halo: Reach and Destiny at Bungie. In an interview with PC Gamer promoting his new MOBA-like battle royale game Supervive, Tung said that during his time at Bungie he had to make decisions that "were not in the best interest of players" and that a lot of E3 demos at the time (though not necessarily Bungie's) showed off "bullshit vaporware." The problem, he thinks, is the whole "boxed product model."
After leaving Bungie in late 2012, Tung joined Riot Games to work on League of Legends, which gave him his first experience of working in the world of free-to-play live service games. When he left Riot in 2020 to found Theorycraft Games, he knew he wanted to create a free-to-play live service game because he believes "the games as a service model is so much better for developers and players."