Before there was Phil Spencer—thematically speaking, that is—there was Peter Moore: charismatic, engaged, and very high profile, at least by the standards of your typical game industry exec. He rolled up his sleeve to reveal the Halo 2 release date tattooed on his arm at E3 2004, for instance, an act he followed up a couple years later with Grand Theft Auto 4.
Moore left the game industry in 2017, parting ways with Electronic Arts to become CEO of famed football club Liverpool FC. He had a successful run—Liverpool won the UEFA Champions League, FIFA Club World Cup and the Premier League during his tenure—but his contract was not renewed, and in 2020 he was replaced.
