A new dating app called Club Pillar is set to launch this year, catering exclusively to individuals who are committed to a sober lifestyle or looking to reduce their alcohol consumption. The app is being spearheaded by a team that includes designer and former Bravo star Leah McSweeney as an adviser and creative lead.
Club Pillar aims to redefine dating and social experiences for those who choose not to drink, whether they are in recovery or simply prefer not to consume alcohol. The app is positioning itself as the first sober private members community, with a focus on creating a selective and safe environment for its members.
McSweeney, who has been open about her own sober journey, highlighted the stigma and judgment often associated with alcohol use disorder and the decision to live a sober lifestyle. She expressed her excitement about the growing sober movement, particularly among young people, and the potential for Club Pillar to contribute to this trend.
The app is currently in the pre-seed stage of funding and has already generated significant interest. Interested individuals can apply for membership through Club Pillar's Instagram account, @clubpillar, to begin the selection process before memberships are finalized.
With its emphasis on providing a supportive and inclusive community for those embracing sobriety, Club Pillar is poised to offer a unique dating and social platform for individuals seeking a sober lifestyle.