A lost supermarket empire that started in a single back-street shop was once a regular sight on nearly every Manchester high street.
Adsega was formed in 1960 by business partners Martin Green and Henry Seaberg. They began the venture running a small grocery shop in Gorton, paying £1 a week in rent and within five years, this turned into 50 stores across the north west with an £8 million turnover.
Pioneers of self-service and price cutting, the budget supermarket chain wasn't afraid to go to war with big retailers to keep prices low for its customers. Its success was built on hard discounting, particularly alcohol, cigarettes - even records and LPs.
