You may have seen Sonos in the news a lot lately. It's because rumours have been circulating about a big new launch – and with the IFA technology show in Berlin just weeks away, the timing makes sense.
Initial rumours, however, suggested that this would be a launch around artificial intelligence. Whatever that means. Sonos is an audio company, not the next Google, so if you ask me, I think we can forget about the AI buzzwordery and focus on the real matters at hand.
