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InsideEVs
InsideEVs
Technology

Ford's $30,000 EV Truck Reveals The Shocking Relationship Between Design And Battery Costs

Ford Doug Field Tesla Inc. Jim Farley Wired InsideEVs MBA
  • Ford's upcoming electric platform will debut on a truck that's said to start around $30,000.
  • It'll be compact in size, with a frunk and bed, and more interior space than a Toyota RAV4.
  • But Ford had to rethink truck design a bit—and for good reason.
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