NSW honey packer says Coles is hurting small producers in its push for profits

Tori and Chris Rutherford with a truckload of honey in Moruya, NSW. Coles is taking one of their Adleys Honey products off the shelves. Photograph: Rohan Thomson/The Guardian

Tori Rutherford has been supplying Coles with honey for more than a decade. One of her products – the 400g squeeze bottle – will be removed from shelves in June, as part of the supermarket giant’s imminent product cull.

Coles has said its decision to get rid of about 2,500 products – or 10% of its range – is aimed at “simplifying” the shopping experience for customers.