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The Guardian - US

Sport

Paul Logothetis

Football v soccer: can the World Cup win a US TV battle with the NFL?

NFL World Cup Soccer Fox Fifa Football Telemundo Qatar Black Friday Cristiano Ronaldo

Raiders quarterback Derek Carr talks to England and Spurs striker Harry game before an NFL game in 2019. Kane is a big NFL fan but may be too busy to watch in the coming weeks — Raiders quarterback Derek Carr talks to England and Spurs striker Harry game before an NFL game in 2019. Kane is a big NFL fan but may be too busy to watch in the coming weeks. Photograph: Tom Jenkins/The Guardian

At a World Economic Forum dinner in Davos in 2020, Fifa president Gianni Infantino was all smiles as he gushed over the generational impact the United States was going to have on soccer.

“The United States is on the verge of becoming the soccer power in the world, it’s coming faster than you think,” Infantino swooned as he spoke about the US hosting the 2026 World Cup with Mexico and Canada. “The ‘American Dream’ is something we all need to have, all those who love soccer. The 4 billion people around the world, we all need to dream this dream.”

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