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Benzinga
Benzinga
Business
Vuk Zdinjak

Flora Growth Taps Jessie Casner As Chief Marketing Officer

Flora Growth Corp. (NASDAQ:FLGC) appointed Jessie Casner as chief marketing officer.  Casner joins the company from the recently acquired Vessel brand, where she was vice president of sales and marketing. Casner’s experience in brand marketing will support the rapid growth of Flora’s core CPG brands, including Vessel, Tonino Lamborghini, Mind Naturals, Stardog, among others.

“I’m excited to welcome Jessie Casner as our chief marketing officer,” stated Luis Merchan, CEO of Flora Growth. “This appointment is another example of our commitment to invest in human capital at all levels of the organization. Jessie's expertise in go-to-market strategy and consumer marketing make her the right choice to guide our multi-national marketing campaign objectives for both Flora and our growing portfolio of brands.”

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