A Canadian teenager’s secret trip to Los Angeles has drawn attention to the growing influence of looksmaxxing, an online trend that encourages young men to change their appearance to improve their attractiveness. William Munro, 19, spent $7,000 attending Camp Looksmax, a seven-day retreat led by controversial influencer Clavicular. His parents reportedly panicked when they discovered he had disappeared from home without telling them. Now, Munro is considering facial surgery costing $40,000 after learning about procedures designed to change jaw structure. His experience raises questions about the pressure young men face to meet online beauty standards.
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