A company selling artificial grass that was forced to take down an "inappropriate" billboard by the advertising watchdog following complaints has reposted its billboard with a new image - replacing a woman in a bikini with a topless man.
Great Grass MCR Ltd in Oldham was made to take down its original billboard in November last year after the Advertising Standards Authority (ASA) ruled against it, arguing that it "objectified and stereotyped women as sexual objects".
The poster, situated on a busy junction where Oldham Road meets the M60 motorway, featured a headline stating the company were "Artificial Grarse Experts", alongside an image of a woman in a bikini and further text which read: "Perfect 365 days a year...Get laid by the best."
