Forty-five per cent (1,091) of the postcode districts included in the research are “rental traps” – areas in which a family cannot afford to buy a mid-price property.
In a further 13% of the areas it is not only unaffordable to buy but also to rent because the cost eats into a disproportionate amount of the household’s income, based on widely accepted affordability criteria.
The data, sourced from the marketing services company TwentyCi, gives a detailed picture of the asking prices in 2,400 British postcode districts in the year to 30 September 2023. The number is roughly 86% of all postcode districts in Great Britain.
