Election war is not confined to the sloganeering on the streets or road shows in Telangana but in the four walls of a room with a few laptops and systems and the professionals acting as a link between the voters, leaders and the party high command.
Keeping a tab on the movement of every influential leader from village level to mandal and even district headquarters, the information gathered is passed on by the war rooms in the constituencies to the State headquarters where it is acted upon immediately. Both the Congress and the Bharat Rashtra Samiti (BRS) are using technology as a tool not only to reach out to the voters but also to track political developments at the micro level.
The BRS is now innovating their operations with the creation of 119 war rooms, one each located in every constituency, to collect the information and send it to the State war room. Each of these rooms would be manned by four to five people, mostly strong loyalists of the party or family members of the contestants. In turn, they would have assistants in each and every village who would gather key inputs.