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Euronews

Simon Ormiston

FIFA's plan to sell World Cup to private investors has not been well received - but can they pull it off?

Fifa Gianni Infantino UEFA Champions League World Cup Council the FIFA Congress the FIFA Council

FIFA president Gianni Infantino has proposed creating a new commercial subsidiary that would allow private investors to buy minority stakes in the business generated by the World Cup and FIFA's other competitions.

The proposed FIFA Forward Enterprise (FFE) would put FIFA's commercial and event operations under a separate company while FIFA retained majority control. FIFA says the plan could unlock more than $10 billion (€8.7bn) for football development.

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