Backlash to the proposed multibillion private investment in FIFA, the organizer of soccer’s World Cup tournament, has come fast and furious, with cries of ruining “the beautiful game.”
According to one insider in the investor camp, however, a major cause of the vocal opposition comes down to a turf war—European soccer interests feeling threatened. What’s more: With FIFA recently offering lackluster financial projections, a deal that bolsters revenue-generating activities will help sustain the development of soccer worldwide.