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Fashion Times
Fashion Times
Lifestyle
Amy Rosner

Fendi's Spring 2024 Advertising Campaign Honors the Past While Looking Ahead to the Future

Imaan Hammam and Anok Yai in Fendi's Spring 2024 campaign. (Credit: Courtesy of Steven Meisel)

Ahead of Fendi's Spring 2024 womenswear collection launch on February 8, the Italian fashion house revealed its latest advertising campaign inspired by the city of Rome. Captured by acclaimed fashion photographer Steven Meisel, the colorful ads draw on Fendi Spring 1999 motifs to tell stories of Roman women.

Featuring Angelina Kendall, Anok Yai, Imaan Hammam and others, the campaign blends muted neutrals with bold yellows and oranges. A nod to the maison's signature color palette and the colors of Rome.

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