MINNEAPOLIS — The National Highway Traffic Safety Administration (NHTSA) has run campaigns over the years to persuade motorists to drive sober, to wear seat belts and to put down cellphones while behind the wheel.
The federal agency has called attention to the dangers of driving through construction zones, and reminded motorists to watch out for pedestrians, bicyclists and motorcyclists. NHTSA runs initiatives such as July's National Vehicle Theft Prevention Month.
But NHTSA has never run a national advertising campaign focusing on speeding — until now.