High-spec pregnancy shoots against a backdrop of wildflowers. Wholesome scenes of curly-haired children frolicking on the beach. Frazzled parenting captions and shop-the-look-style fashion-brand shout-outs.
Take an initial glance at Carrie Johnson’s newly public Instagram grid and you could easily be mistaken for that of an aspirational British mumfluencer à la the likes of Isabel Spearman (@isabelspearman) or Alice Naylor-Leyland (@mrsalice), not the woman famous for being married to the former prime minister of the United Kingdom.
