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The Independent UK
The Independent UK
Lifestyle
Kaleigh Werner

Fashion executive and breast cancer survivor uses her NYFW show to raise awareness

Marissa Hoffman PR

One brand creator used her runway to raise awareness for breast cancer and encourage women to support their bodies during this year’s New York Fashion Week.

As a breast cancer survivor herself, Dana Donofree, who was diagnosed at 27, previously struggled to find the perfect fit when it came to intimates after her mastectomy. The mold and structure of “regular” bras were not only incompetent but seemingly “awful” and “ugly,” according to the designer. That was until she developed the perfect configuration for her own brand, AnaOno.

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