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Marie Claire
Marie Claire
Lifestyle
Rebecca Jane Hill

Fashion East Autumn/Winter 2025: All Grown Up

Fashion East AW25.

Fashion East has built a reputation as the place for nurturing emerging talent. The non-profit incubator was founded in 2000 by Lulu Kennedy, and it counts the likes of Kim Jones, Simone Rocha, Jonathan Anderson and Grace Wales Bonner amongst its star-studded alumni.

For AW25, Fashion East has brought back the same designers as SS25 — Olly Shinder, Nuba and Louther (formerly known as Loutre). In its regular stomping ground of the Old Truman Brewery in East London, with a bar by legendary restaurant Bistrotheque, the Friday night show was abuzz with anticipation.

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