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Digital Camera World
Digital Camera World
Hillary K. Grigonis

Fake copyright take-down notices are incredibly annoying for me as a photographer. AI is about to make them even worse

An orange copyright symbol in the middle of several gray copyright symbols.

A few months ago, it seemed like I was getting a variation of the same message every day on my social media accounts: Copyright take-down notices. These take-down requests weren’t real, but malicious attempts at spreading malware by clicking the links inside. Recent research into the popular phishing attempt, however, suggests some of the malicious actors behind such phishing attempts are likely using AI.

What is a DCMA takedown notice?

A DMCA takedown notice is a formal request sent by a copyright owner to a website host or social media platform. to remove content that allegedly infringes on the owner's copyright. Named after the United States Congress's 1998 Digital Millennium Copyright Act, it's a tool for copyright holders to help combat online piracy by asking an online platform to take down unauthorized material – such as a photograph, song or video.

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