Fairmont Bangkok gets B6bn luxury makeover

AWC has opened the first phase of Thailand's first Fairmont hotel at a cost of 6 billion baht.

SET-listed Asset World Corp (AWC) has launched the 6-billion-baht rebrand of Fairmont Bangkok Sukhumvit, its biggest investment since its initial public offering (IPO), targeting the luxury Mice (meetings, incentives, conventions and exhibitions) segment.