A "name expert" helps parents pick monikers for their babies - and predicts 2023 trends will include gender-neutral names and using surnames for first names. Colleen Slagen, 33, began offering parents consultations on names in January 2022 - following a lifelong "obsession" with baby names.
She now receives up to five requests a day for consultations costing up to £200. Colleen goes through a lengthy process in order to create a list of either eight or 16 names for her clients.
Not only does she help parents name their tots, but Colleen also assists couples in choosing a new surname - if they don't wish to take each other's and also helps some clients change their name altogether. Colleen suggests name trends for 2023 will include surnames such as Sutton, Miller and Brooke.