As Britain is faced with the largest cost of living crisis in some 60 years, families and individuals across the United Kingdom are witnessing the reality of not being able to afford to pay their bills.
Energy is one of the hardest hitters at the moment, with regulator Ofgem's price cap expected to increase further to around £3,358 a year in October, before an anticipated increase in January 2023 comes once more.
Google trends data also has displayed a 2,400 per cent increase in the search term 'cant pay my bills' in the last seven days - leading to the Don't Pay UK campaign to encourage Britons to cancel their direct debits outright should the price cap rise come to fruition. More than 100,000 people have signed up to the campaign, despite experts warning that this action could land people in hot water.