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International Business Times
International Business Times
Business
Marvie Basilan

EXCLUSIVE: How Blockchain Is Changing The Game In Livestreaming With Soulbound Co-Founder Casey Grooms

Soulbound is breaking barriers in livestreaming, deviating from the ad-based and subscription-based models that has often been disadvantageous to smaller creators and streamers. (Credit: Soulbound)

KEY POINTS

  • Soulbound co-founder Casey Grooms said streamers are drawn to the 'freedom' that blockchain offers
  • Blockchain is also changing the old monetization system that limits what creators can earn
  • Soulbound steps into the picture with a unique ideology that creativity should be a rewarding venture
  • The platform uses an hourly payout model to provide an equal ground for all

Livestreaming has long been plagued by multiple issues, ranging from exploitative monetization strategies to inadequate incentivization of user-generated content creation. With cutting-edge technology that provides solutions to the challenges in traditional livestreaming, blockchain is flipping the script.

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