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Fortune
Fortune
Nick Lichtenberg

Exclusive: America's largest Black-owned bank launches podcast with mission to unlock hidden shame holding back generational wealth

(Credit: courtesy of Who's Your Ma Honey)

For more than 50 years, OneUnited Bank has operated on the belief that financial empowerment in Black communities requires more than products and services—it requires confronting the systems that keep wealth out of reach. Now, the nation’s largest Black-owned bank is extending that mission into addressing how to close the racial wealth gap.

On May 7, OneUnited launches Who’s Your Ma Honey?, a 10-episode podcast and video series that the Boston-based bank frames as both a cultural reckoning and a direct extension of its community development work. The show streams on YouTube, Apple Podcasts, Spotify, and Audible, and invites high-profile guests to surface buried experiences of shame—then reframe them as the origin story of their resilience and success.

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