One of the UK’s fastest-growing wellness brands - which is backed by rugby stars including British and Irish Lion Finn Russell - has launched a crowdfunding campaign aiming to raise £1m to expand into retail and overseas markets.
Puresport was founded in Scotland by former international rugby player Grayson Hart in 2018, with online sales passing £3.5m this year.
It claims that more than 1,000 people have already pre-registered to join the investment round on crowdfunding platform Seedrs.
