Not to toot my own horn, but in the past few months, I’ve become something of an expert when it comes to spotting a viral bag trend. First, it was Prada’s Mariner bag, which quickly made its way onto the arms of all the chicest influencers following its release. Then, I turned my eagle eye to Jacquemus’ La Spiaggia bag (which Margot Robbie was spotted carrying earlier this month, FYI).
And now, there’s a new bag trend that's fast becoming a go-to for celebrities and influencers alike—and trust me, if the previous styles didn’t take your fancy, this is a trend you’re going to want to pay attention to. Spotted on the likes of Zoe Kravitz, Kendall and Kylie Jenner, and an ever-growing number of stylish influencers, striped tote bags are quickly surpassing traditional basket bags as the fashion insiders' beach bag of choice.
