By now, any beauty lover has heard of the Dyson Airwrap and likely has a strong opinion on it—whether it's love at first blowout or total skepticism. Since its original debut, the tool has become a fixture in the beauty world, praised for its temperature-regulated airflow— instead of extreme heat—to dry and style hair with less damage. It went viral almost immediately, and the hype hasn't let up. The proof? It’s still consistently sold out. And now with its most recent launch, the Dyson Airwrap Coanda 2x—featuring reengineered attachments and more powerful airflow—it feels as though every single Dyson owner is a walking advertisement.
While I've always gotten by with my trusty drugstore curling irons and blow dryers, I couldn't resist the pull of the Airwrap any longer. Would it really deliver the same results as a hot tool? Will it leave my hair feeling and looking less damaged? Is it as easy as TikTok makes it seem? Swapping my decades-loved $19.99 tools for a device that costs as much as a month's worth of paychecks had me seriously questioning if it could live up to the hype, but eventually, the claims got the best of me.
