
I love a colorful lip moment. There is nothing—I repeat, nothing—that can pull me out of a funk and remind me that I am a Bad. Bitch. quite like a really good lipstick. On a practical level, it adds a much-needed pop of pigment to your face, which, for someone like me who has devastatingly pale lips, is essential to liven up the complexion. But also, the energy it imparts as your move through the world is unrivaled. After all, who isn’t going to pause, even briefly, as they take in your stunning pout? I don’t care if it’s your obnoxious neighbor, a cute stranger on the street, your 2 p.m. meeting, or a hot date—everyone will appreciate you wearing your favorite lipstick like a boss.
Now, a Bad Bitch lipstick can come in many shades. Red is, of course, a classic, and definitely a staple in my makeup routine, but an orange, pink, burgundy, or some variation thereof can also work. It all depends on which shade helps you feel like the most alluring, vivacious, sinfully sexy version of yourself. Over the past 11 years of working in beauty, I’ve amassed quite the collection of lippies (seriously, it’s like a tidal wave of lipstick bullets if you don’t open the drawer slowly), which means I’ve found plenty of formulas that not only set the vibe for a day of being my baddest self but also wear comfortably and last with minimal application or wear down to a gorgeous stain.
So, if you’re looking for a new lipstick to channel your inner Bad Bitch, keep reading for my 12 favorite products.