
Vertical dramas are all over TikTok right now, and they’re making an astounding amount of money. Basically, vertical dramas are ad-supported micro shows made for a phone’s display dimensions.
Does watching a soap opera-like program split up into multiple parts sound like a good idea? Well, a lot of folks out there are into it. (R.I.P. to Quibi, you would have loved this weird entertainment environment we find ourselves in.)