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PC Gamer
PC Gamer
Nick Evanson

Even after performance fixes and price cuts, Intel's CEO admits that it 'fumbled the football' with Arrow Lake CPUs but claims that Nova Lake will fix everything

A photo of an Intel Core Ultra 9 285K processor next to an Intel logo.

Despite receiving numerous updates and enhancements since its rough launch in October 2024, Intel's Arrow Lake desktop CPUs have not been especially popular, and for multiple reasons. At a recent technology conference, the chip company openly admitted that it had "kind of fumbled the football … particularly [the] high performance desktop side", but also promised that "Nova Lake is a more complete set of SKUs."

These specific comments were said by Dave Zinsner, Intel's Chief Financial Officer, in an interview at the 2025 Deutsche Bank’s 2025 Technology Conference (via Wccftech). In addition to discussing developments in its financials and manufacturing, Zinsner was also asked about Intel's current CPU product line, specifically what was working well and what needed improvement.

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