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Fortune
Fortune
David Meyer

Europe’s privacy watchdogs tell AI companies what they must do to avoid big GDPR fines

OpenAI CEO Sam Altman Visits "Making Money With Charles Payne" at Fox Business Network Studios on December 04, 2024 in New York City. (Credit: Mike Coppola—Getty Images)

Europe’s privacy regulators have issued new guidelines for judging whether AI companies are breaking the EU’s General Data Protection Regulation, which threatens fines of up to 4% of global revenues.

The guidelines may provide enough clarity for companies such as Meta—under fire from privacy campaigners and regulators over its training of AI models on people’s personal data—to roll out new AI services in Europe.

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