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Chicago Sun-Times
Chicago Sun-Times
National
Jeff Agrest

ESPN 1000 woos, wows Bears into multiyear radio partnership

In an age of streaming video, radio is still important in sports, particularly to the Bears.

“We don’t have regional television broadcasts like the other teams in town,” said Scott Hagel, the Bears’ senior vice president of marketing and communications. “That hometown call, that’s the only place you can get it. And so that continues to be a very important part of our plan.”

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