2023 marks a pivotal year for Energica Motor. After financial technology firm Ideanomics claimed a 70-percent stake in the company in September, 2021, Energica shifted focus to building out its dealership network. Soon after, the FIM announced the end of the Italian electric brand’s sole-supplier status for the all-electric MotoE World Cup race series.
With Energica exiting the Grand Prix paddock following the 2022 season, the firm can fully dedicate itself to serving its growing customer base. It did just that at EICMA 2022, releasing updated models for 2023. Selling motorbikes is only half the battle, though. Manufacturers also need to support customers following the purchase.
