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Fortune
Fortune
Leo Schwartz

Elon Musk’s Twitter changes logo to Doge, pushing the memecoin up 20%

Elon Musk appears alongside Dogecoin on a Bitcoin ATM in Hong Kong. (Credit: Paul Yeung—Bloomberg/Getty Images)

On Monday, Twitter changed the logo on its web and mobile browser to the popular Doge meme, the icon used by the infamous Dogecoin, a cryptocurrency known as a “memecoin.” Dogecoin rallied 20% in just 30 minutes as the internet took notice.

Elon Musk has long been a Dogecoin booster, and his tweets and appearances on television programs, including Saturday Night Live, have frequently impacted the value of the cryptocurrency.

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