The past month has delivered an unprecedented blow to Elon Musk's personal fortune. Data from Benzinga shows his net worth plummeted by roughly 37 per cent in just 30 days, shedding nearly $500 billion (£376 billion) to leave him at around $832 billion (£625.67 billion), down from a peak of $1.32 trillion (£0.99 trillion).
Even as Bloomberg records the swiftest wealth collapse ever seen for an individual, Musk is turning his attention elsewhere, quietly drumming up capital for his least-discussed business.