Elon Musk has spent much of the past couple of days trying to explain away his offensive antics at Donald Trump’s inauguration. Whether or not it was a deliberate salute, when you support far-right parties in Germany and elsewhere you can hardly act surprised when people put two and two together.
Much of the coverage of Musk centres on his bizarre actions and declarations, and the controversies that have followed. It’s easy to tune it all out as the dronings of a bore. But he’s so much worse than that. He’s already one of the most powerful people on the planet. He’s the world’s wealthiest man, with a fortune of more than $400bn. And despite turning millions of people away from Twitter with his damaging changes to the platform (not least trying to rebrand it as X), he still controls what hundreds of millions of people around the globe see on their feeds.