Eastern Kentucky University athletics has scored another corporate partnership. EKU and Baptist Health announced an 11-year naming rights partnership for the arena inside Alumni Coliseum. It amounts to $2.5 million dollars over that time period. Baptist Health CEO Gerard Colman said, quote, “We have long partnered with EKU to educate and train students." Matt Roan is the E-K-U Athletics Director. He agrees with Colman.
“In so many ways when you talk about the visions, when you talk about the missions of that organization and certainly our institution there is a natural alignment,” said Roan.
