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Evening Standard
Evening Standard
Lifestyle
Martha Alexander

EARNT: the genius new way to become a VIP

“Wouldn’t it be great for people to get lovely things and badges of honour from putting in time and effort rather than saying ‘I’m an influencer’ or ‘I have a black Amex’ or getting someone on Task Rabbit to queue in the street for them?”

Lauren Scott-Harris is talking about EARNT, the initiative she started last year which rewards good deeds with unique, bespoke, limited-edition, money can’t buy items and experiences.

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