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Sports Illustrated
Sports Illustrated
Sport
Patrick Andres

EA Sports to Double NIL Payments for Appearing in College Football Video Game

'EA Sports College Football 25' is played on a TV in Tuscaloosa, Ala. | Gary Cosby Jr.-Tuscaloosa News / USA TODAY NETWORK

Upon its release on July 19, EA Sports College Football 25 was a hit. Riding years of nostalgia for the dormant NCAA Football franchise, it became the best-selling sports video game in American history.

Now, EA Sports is encouraging even more players to join in on the fun.

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