
Dyson just announced the PencilWash, a motorized wet floor cleaner that's roughly the same size as a regular, manual mop. This isn't the first time Dyson has shrunk down a traditionally bulky appliance: the PencilWash is a sister product to the Dyson PencilVac FluffyCones, an almost impossibly compact cordless vacuum.
The downsizing trend began life in a less immediately eye-catching way, in Dyson's haircare department. The brand had already shaken up the haircare market with its original Supersonic hair dryer, but for its professional-only Supersonic r it redesigned its inner workings to be far more streamlined and 'power-dense'.