Dutch city becomes world’s first to ban meat adverts in public

Adverts will not be allowed on buses, shelters or screens in public places in Haarlem, home to 160,000 people. Photograph: Dutch Cities/Alamy

A Dutch city will become the first in the world to ban meat adverts from public spaces in an effort to reduce consumption and greenhouse gas emissions.

Haarlem, which lies to the west of Amsterdam and has a population of about 160,000, will enact the prohibition from 2024 after meat was added to a list of products deemed to contribute to the climate crisis.