The giant home store Dunelm has launched a "heartbreaking" appeal this Christmas which aims to help children receive basic gifts. Dunelm's 'Delivering Joy' charitable campaign has left customers in "tears" as the retailer will be delivering gifts within local communities who might otherwise go without.
Dunelm has partnered with local schools, care homes and refuges in hope to spread festive cheer. Christmas tags have been filled out by children and others with what they would like for Christmas as more people across the nation are struggling to make ends meet in daily life due to the cost of living crisis.
One of the heart-wrenching Christmas tags was filled out by a boy under 12 who wrote he would like 'a teddy to hold in case Santa doesn't come to me'. Dunelm's festive appeal sheds light on the reality of poverty for many children in the UK as there are a staggering 3.6 million children facing poverty across the nation.