Jameson has announced plans to open its first Early House in Dublin next week.
The launch of the new venue is part of a wider global campaign by the whiskey giant to promote responsible drinking and encourage consumers to make smarter boozing choices for a better night out. The Early House, which is situated in a secret location in the heart of the city, will serve a range of no and low alcohol cocktails to punters.
The company say the concept is a modern day interpretation of what an early house should look like in today’s world - ‘Get in early. Get home early’. An as yet unnamed international superstar will launch the venue on Tuesday.