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International Business Times
International Business Times
Business
Vidhya Ck

Doom Spending And Girl Math: The Dark Side Of Financial Trends On Social Media

Many young people, constantly online and exposed to a steady stream of negative news, channel these worries into unnecessary purchases. (Credit: Reuters)

A new trend on social media, dubbed "doom spending," is gaining traction, glamorizing impulsive purchases and spending beyond one's means for quick, short-term satisfaction rather than long-term savings.

A behavior rooted in a sense of hopelessness among young people who fear they may never achieve financial goals like buying a home. In a world flooded with news about rising costs and economic uncertainty, it's no surprise that many turn to retail therapy for relief. But while it may offer temporary comfort, doom spending is far from a sustainable solution. Social media and the "buy now, pay later" industry fuel this cycle, making it easy to fall into.

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